Tier 2 · Membership

Year-round periodisation. Zero overtraining.

The amateur cycling calendar is chaotic. Your off-bike training should be the anchor. 365 is a rolling, year-round strength programme synced directly to the cycling season. We lift heavy in the winter to build the chassis, then taper the volume during race and sportive season to ensure your legs are fresh for the weekend. I manage the load; you just open the app and do the work.

Delivered via the TrainHeroic app
Weekly coach feedback and form review
Built-in fatigue management pl

Join the 365 Squad

Your riding changes. Your lifting adapts.

Grinding out the same 5x5 heavy lifting routine year-round is a fast track to burnout and dead legs. The 365 programme ebbs and flows with the UK road and gravel calendar. We build the chassis in the dark months, and we protect it in the summer.

Phase 1 - Oct-Dec

Base

Robustness and tissue tolerance.

The off-season starts here. We rebuild your foundation after a long summer of high on-bike mileage. We focus on mastering fundamental mechanics and preparing the body to handle heavier loads.

Phase 2 - Jan-Mar

Build

Max force and power transfer.

The Engine Room. Gym volume drops, but the weight gets heavy. We train with high neurological intent to maximise power output before the spring classics and early season events begin.

Phase 3 - Apr-Jun

Perform

The minimum effective dose.

On-bike volume is increasing, so gym volume must plummet. You hit the weights strictly to maintain the ceiling we built in the winter, without generating residual fatigue for your weekend club rides.

Phase 4 - Jul-Sep

Peak

Preservation and joint health.

Racing and long epic miles take absolute priority. We switch to micro-sessions—30 minutes maximum. The goal is retaining strength, staying mobile, and ensuring zero muscle soreness so you can perform on the road.

Stop carrying spreadsheets.

The entire 365 programme rides directly through the TrainHeroic app. No mental math, no guessing what you lifted last week, and no PDFs to lose in your gym bag. The app calculates the load, enforces your rest periods, and tracks your progression over the season. You open it, you lift, and you leave.

Built-in Video Library

Every movement pattern is linked to a clean, HD demonstration. No guessing form, no searching YouTube between sets.

Precision Rest Timers

Rest dictates adaptation. If you rush your sets, you train for hypertrophy instead of power. The app actively times your recovery to ensure you hit the next set with a recovered central nervous system.

Automated Progression

Log your numbers. The app remembers your history and calculates your working weights. You will know exactly what to put on the bar the moment you step into the rack.

You aren’t training in a vacuum.

You are lifting alone, but you aren’t on your own. The 365 Squad is an active, digital hub of competitive amateurs, club riders, and event-focused cyclists doing the exact same sessions. No social media algorithms or endless scrolling—just a focused, high-intent training board to hold you accountable.

Interactive Squad Board

Share the grind. Log your session, post your metrics, and scan the daily leaderboard to see where you stand. A little friendly competition is the easiest way to find that extra 2% when you're training in a cold garage or after a long day at work.

Direct Coach Feedback

Ask questions, upload video clips of your lifts for a quick form check, and get adjustments directly from me inside the app. It's the precision and safety of coach-led training, without the 1-on-1 price tag.

The Virtual Locker Room

Keep the chat focused on the work. Trade kit recommendations, compare note metrics, and share strategies for balancing heavy winter lifting blocks with base miles.

Choose your commitment. Build a robust chassis.

No long-term contracts. No activation fees. Pick the option that fits your training horizon, sync it to your TrainHeroic account, and start lifting with the 365 squad today.

Monthly Member

£45

/ month

Rolling subscription. Cancel anytime.

Flexibility first. Perfect if you want to test the periodisation, check the community vibe, or only need guided off-bike structure for specific blocks of the season.

Full access to the rolling 365 Squad training feed.
In-app coach feedback, form review, and Q&As.
Direct interactive leaderboards & community chatter.
Deliverable via the free TrainHeroic app.

Year-Round Athlete

£270

/ year

Save 25% upfront (equivalent to £22.50 / mo).

Designed for the dedicated rider who understands that building bulletproof joints, off-season power, and in-season durability requires consistent, year-round execution.

Everything in the monthly tier, guaranteed for 12 months.
25% discount compared to pay-as-you-go.
The peace of mind of a set-and-forget training anchor.
A locked-in rate for the year, unaffected by price rises.

De-risked completely

I do not want your money if you aren't training. I want you on the squad because you're getting results, not because you got caught by a subscription trap.

Cancel Anytime

You can cancel your subscription inside your TrainHeroic account with a single click. No awkward phone calls. No begging. No 30-day notice periods. Cancel before your next billing date, and you won't be charged again.

14-day trial

My Trust Guarantee

If you sign up and realise within the first 14 days that the squad, the app, or the periodisation style just isn’t for you, email me directly. I will refund your payment in full, no questions asked. I only want to work with athletes who want to do the work. Let’s keep it entirely honest.

Answers to your questions.

Got doubts about how 365 fits into your routine? Let’s clear them up before you commit to the 365 squad.

What happens if I miss a scheduled session?

No stress. The TrainHeroic app allows you to drag and drop workouts to different days of the week. Life, bad weather, or puncture-heavy rides happen.

Simply move the session on your in-app calendar to when you can do it, and you're good to go.

Do I need a paid TrainHeroic account to join?

No. You do not need to pay for an account to train with me.

Once you subscribe on our site, I will send you an access code that unlocks the FFS 365 squad, which automatically creates and sets up your free athlete profile on TrainHeroic.

What if I don't have access to standard gym equipment?

The 365 programme is designed with traditional free weights in mind (barbell, rack, plates, dumbbell, or kettlebell).

However, you don't need a commercial gym warehouse. I provide smart in-app alternative movements if you're training in a cold, minimally equipped garage or local fitness centre.

How does the year-round periodisation actually work?

I adjust our focus every 3 months based on the UK cycling season. In autumn and winter, we lift heavy to build durability and raw force. In spring and summer, the on-bike volume increases, so we taper back the gym sessions to quick 30-minute maintenance and joint-preservation sessions that keep your legs fresh.

Can I get personalised coaching in this tier?

This is a squad membership, meaning the programming is done for the group rather than bespoke. However, you are never left to fend for yourself. You can post videos on the message board for my form critique and directly ask training questions anytime - a squad environment with coach supervision.